The Shinnorie Story

Established in 1988, Shinnorie designs, develops and manufactures products that not only protect your digital gear, but also excel in usability and style. With our origins in metropolitan Singapore, our products are a unique blend of global influences that fuses traditional craftsmanship and materials innovation. Our design focuses on being adaptable, modern and most importantly functional for an urban environment.

Since the days of gigantic cell phones that can hardly fit into pockets, we have been honing our skills through every stitch and sewing of cases for such devices. One of our favourites, is the original handcrafted EZgoing, introduced since the first iPod classic. Our meticulous material selection and precise craftsmanship is testified by the many fans who are still seeking evolved versions of the EZgoing for the latest devices today.

As fans of these digital devices ourselves, we know that our work must always be focused on greater variety and customisation. That is why we have launched GEN™ label, a platform where you can be free to create uniquely original products that expresses your vibrant lifestyle.

Through the implementation of industrial standard health and eco-friendly materials since 2000, we seek to promote greater environmental awareness to the world. By choosing our eco-proven products, you will also be joining us in taking steps towards this cause.

To us, Shinnorie is a delightful journey that fuses ideas from the east and west; a harmony of traditions and innovation; a respect for individuality and the synergy of teams with a common passion to impact the world. Indeed, we hope you will enjoy your journey with Shinnorie products, as much as we enjoy creating them for you.